WHEN KINSHIP MEETS CRAFT

Meet the man, his muse and his creations. Together with VICE, we traced the beats of Vietnamese hip-hop through the perspectives of VietMax and his closest crew.

Continue with us on this journey as we take you through a brilliant showcase of the art and untold stories of friendship intrinsic to Vietnam’s urban arts culture at beer clubs in and around Ho Chi Minh city.

Are you ready for Chang Urban Pulse 2018?

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VIETMAX

Multi-talented hip-hop dancer, fashion designer, illustrator, artist, TV talent-show judge and video producer. As the OG of Vietnamese hip-hop, VietMax is nothing short of inspirational and has overcome barriers with his crew to pursue his hip-hop dream.

WITNESS THE LAUNCH OF
EXCLUSIVE FASHION COLLABORATIONS
Collection 01: VietMax X Wowy

“ONE DOLLAR” was a donation project to fund a live show by Wowy that brought the hip-hop community together. Wowy faced many challenges and made many sacrifices to make the show happen. This fashion collection by VietMax is inspired by Wowy’s undying perseverance, and represents the unity of Vietnamese urban arts culture.

Collection 02: VietMax X DJ Slowz

The name, Slowz, and what he has achieved in his career reminds VietMax of a quote by Abraham Lincoln, “I am a slow walker, but I never walk back.” DJ Slowz grows slowly but steadily. Just like how the ordinary Pawn becomes King, DJ Slowz takes slow but right steps to move forward. VietMax is inspired by his endeavours towards success by not looking down on the smallest things and staying humble.